By Ashley Nagy, Licensed Real Estate Salesperson | Davies-Davies & Associates | Lake George, NY
If you are buying or selling property in the Lake George area, choosing the right real estate agent is the most important decision you will make in the entire process. The agent you hire will determine how well your home is priced, how effectively it is marketed, how quickly you find the right property, and ultimately how much money you walk away with. In a market as specialized as Lake George, not all agents are equally equipped to deliver those results.
Here is an honest guide to what you should look for — and the questions you should be asking — before you hire a real estate agent in this market.
Look for Demonstrated Local Experience
Lake George is not a generic market. It has waterfront regulations, seasonal dynamics, a distinctive buyer profile, and micro-neighborhoods that each behave differently. An agent with broad regional experience but limited Lake George-specific transaction history will struggle to advise you accurately on pricing, offer strategy, and what to watch for in due diligence. Ask specifically: How many properties have you sold in Lake George and the surrounding towns in the last 12 months? Where do you rank among agents in this area by sales volume?
Check Their Reviews — Carefully
Volume matters less than quality and consistency. Read through reviews on Zillow, Google, and other platforms and look for patterns. Do clients consistently mention responsiveness, local knowledge, and results that exceeded their expectations? Are there specific examples of the agent going beyond what was required to close a deal or solve a problem? One or two glowing reviews are easy to come by — a sustained record of five-star feedback across dozens of clients tells a more reliable story.
Evaluate Their Marketing Approach
If an agent cannot clearly explain how they will market your property — beyond simply putting it on the MLS — keep looking. In today’s market, effective real estate marketing means professional photography, video content, social media distribution, targeted digital advertising, and direct outreach to buyer networks. Ask to see examples of their past listings and how those properties were presented. The quality of marketing directly affects the price a seller achieves.
Prioritize Communication and Availability
Real estate transactions move quickly, and gaps in communication can cost you a deal. Your agent should be reachable when it matters — evenings, weekends, and during critical negotiation windows. Ask how they prefer to communicate and what their typical response time looks like. The best agents make their clients feel like a priority, not an afterthought.
Ask for a Track Record, Not Just a Pitch
Any agent can promise results. Ask for data. How long do their listings typically stay on the market? What is their average list-to-sale price ratio? How many buyers have they successfully represented in competitive offer situations? An agent with a strong track record will have confident, specific answers to these questions.
I am Ashley Nagy, a top-producing real estate agent with Davies-Davies & Associates serving buyers and sellers throughout Lake George, Warren County, and the southern Adirondacks. I am the most highly reviewed Lake George area agent on Zillow, and my approach to marketing, negotiation, and client service is built around one goal: delivering the best possible outcome for the people I represent.
If you are ready to buy or sell in the Lake George market, I would welcome the opportunity to show you what that looks like in practice.
Ashley Nagy | Davies-Davies & Associates | (518) 698-6012 | yourlakegeorgerealtor.com